A bit about Nick
Multipurpose creative person
I last updated this site in 2022. In the years since, I've embedded myself in everything Al across the Havas Creative Network as an advocate, and creative evangelist.
I’m the link between rapidly growing creative technology and the experience and domain knowledge needed to harness it. For two decades, I’ve worked the gamut across production, digital, and traditional agencies, excelling in design, direction, and copy.
My experience across the creative industry, combined with a natural love of technology, gives me a unique perspective on the landscape of generative AI. I can instinctively navigate the promise of AI versus the reality of implementing it.
Some of the things I’ve been working on:
New business: I’ve added some generative flair to all of Havas’ recent pitch wins including Nomad and Asahi. We delivered a recipe generator, some monolithic fish fingers, a billboard that you never see twice, properly immersive moodfilms, and more.
Other wins include bringing in a travel company with at-scale personalisation workflows spanning image and copy, and a mobile handset company with fully realised generated spec ads.
I CD’d a fully working branded prototype app, with sizzle reel, to detect the heartburn triggers in the food you’re just about to eat. Sizzle is here.
I workshopped a complete 30 second TV ad from start to finish showing the network how Gen AI can be deployed at every step of the way, from strategy to delivery, using whitelisted tools (firefly, copilot). Watch here.
Tools: Created PersonAI™, Havas’ interactive persona platform that lets strategists converse with and get to know their target audiences. It’s become a fundamental part of every pitch and business development initiative in the network.
Custom copywriting tools. I’ve authored several tools that help writers nail large amounts of writing for different platforms, that stick rigidly to TOV.
For the strategists I built a set of GPTs that use various behavioural science techniques to help broaden, refine, explode, rationalise and bolster strategic exploration.
Learning and development: I regularly give masterclasses in AI platforms like Midjourney, Firefly, ChatGPT, Copilot, etc.
Every other month I do a What’s Hot showcase of a new platform (like notebookLM, suno, next gen video etc) that I present live for our global audience.
I’ve written learning courses for our Havas University to get people started using our core tools. These include Copilot and Firefly.
In group consulting: I regularly drop-in to businesses around the network to help them leverage Gen AI in new ways. This includes PR, CX, and Media.
I am a core part of the Havas and Adobe strategic partnership and regularly liaise with the team and give feedback on tools in private beta.
I think that’s it!
Youtube: youtube.com/@nickwavish
Instagram: instagram.com/wavish
My experience across the creative industry, combined with a natural love of technology, gives me a unique perspective on the landscape of generative AI. I can instinctively navigate the promise of AI versus the reality of implementing it.
Some of the things I’ve been working on:
New business: I’ve added some generative flair to all of Havas’ recent pitch wins including Nomad and Asahi. We delivered a recipe generator, some monolithic fish fingers, a billboard that you never see twice, properly immersive moodfilms, and more.
Other wins include bringing in a travel company with at-scale personalisation workflows spanning image and copy, and a mobile handset company with fully realised generated spec ads.
I CD’d a fully working branded prototype app, with sizzle reel, to detect the heartburn triggers in the food you’re just about to eat. Sizzle is here.
I workshopped a complete 30 second TV ad from start to finish showing the network how Gen AI can be deployed at every step of the way, from strategy to delivery, using whitelisted tools (firefly, copilot). Watch here.
Tools: Created PersonAI™, Havas’ interactive persona platform that lets strategists converse with and get to know their target audiences. It’s become a fundamental part of every pitch and business development initiative in the network.
Custom copywriting tools. I’ve authored several tools that help writers nail large amounts of writing for different platforms, that stick rigidly to TOV.
For the strategists I built a set of GPTs that use various behavioural science techniques to help broaden, refine, explode, rationalise and bolster strategic exploration.
Learning and development: I regularly give masterclasses in AI platforms like Midjourney, Firefly, ChatGPT, Copilot, etc.
Every other month I do a What’s Hot showcase of a new platform (like notebookLM, suno, next gen video etc) that I present live for our global audience.
I’ve written learning courses for our Havas University to get people started using our core tools. These include Copilot and Firefly.
In group consulting: I regularly drop-in to businesses around the network to help them leverage Gen AI in new ways. This includes PR, CX, and Media.
I am a core part of the Havas and Adobe strategic partnership and regularly liaise with the team and give feedback on tools in private beta.
I think that’s it!
Youtube: youtube.com/@nickwavish
Instagram: instagram.com/wavish